With Volkswagen Fixed Price Servicing your bill won’t go up. You’ll get no ‘Nasty Surprises’. They wanted some fun content to bring this otherwise dry piece of information to life.
I wanted to add a little bit of the classic Volkswagen warmth to this fairly functional narrative. So I came up with the concept of a pastiche of a horror film, building up to (hopefully) a laugh.
Following this I wrote the scripts and followed the film through production.
It has been used on the Volkswagen UK social channels as well as in showrooms across the country.